Welcome to the July edition of Mopinion’s Employee in the Spotlight! This blog series gives readers an inside look at who we are and how our employees contribute to our company culture. Last month we shined the light on our brand new Customer Success Manager Saskia Clappers. Fairly new to the team, she had a lot of interesting insights and things to share about her experience thus far at Mopinion. So this month, we’ve decided to hop on over to another department and highlight a special member from our Sales team, Kevin Drinkwaard. Here’s his story…
https://mopinion.com/employee-in-the-spotlight-kevin-drinkwaard/
It’s time for a new monthly Employee in the Spotlight! Last month we interviewed our Mobile Developer Kees van Welsenis. This time we introduce the lady behind the many blogs and articles of Mopinion. We’d like to shine a light on Erin Gilliam, our always smiling American colleague.
https://mopinion.com/employee-in-the-spotlight-erin-gilliam/
When a new entrepreneur pursues their dream of running their own business, one of the really important tasks is marketing strategies to get the company off the ground. One of the first techniques that entrepreneurs start with is digital marketing. Here are four digital marketing strategies to grow the new company via the internet...
https://axcessnews.com/business/marketing/ecommerce-for-entrepreneurs-how-to-grow-a-new-company-via-internet_3341/
Digital transformation brings a huge number of opportunities for development, growth and innovation for SMEs, but they often face different challenges compared to their enterprise-size counterparts.
http://www.information-age.com/digital-transformation-changing-role-website-123466131/
We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s software, Decathlon is now in the process of rolling out Mopinion software on webshops in twenty-one additional countries!
https://mopinion.com/decathlon-rolls-out-mopinion-feedback-software-in-23-countries/
The last few months of 2017 saw much coverage in the legal press about the commitment of both the Solicitors Regulation Authority and the Legal Services Board to require firms to be more transparent with clients in relation to the costs of their services – particularly in areas such as conveyancing, wills and family law. To judge from the below-the-line comments on a number of articles, the proposals have met with a mixed reception among practitioners.
https://www.lawgazette.co.uk/practice-management/dealing-with-online-reviews/5064714.article/
Stedin is a regional Dutch network operator that mainly operates in the Netherlands’ Randstad region, which consists of Rotterdam, The Hague and Utrecht. As one of the top three largest operators in the Netherlands, Stedin is responsible for the transport of electricity and gas to more than 2 million customers (including industrial customers).
Eager to gain better insights into how their website was performing and how they could improve the online experience (on a deeper level) Stedin employed Mopinion as its digital feedback solution.
http://mopinion.com/customer-story-stedin/
The Customer Feedback Software Market report provides a holistic evaluation of the market for the forecast period (2019–2029). The report comprises of various segments as well an analysis of the trends and factors that are playing a substantial role in the market. These factors; the market dynamics,involves the drivers, restraints, opportunities and challenges through which the impact of these factors in the market are outlined. The drivers and restraints are intrinsic factors whereas opportunities and challenges are extrinsic factors of the market. The Customer Feedback Software Market study provides an outlook on the development of market in terms of revenue throughout the prognosis period.
http://downeymagazine.com/2019/12/03/customer-feedback-software-market-growth-by-2029-pmi/225330/
The official website for Crow Wing County set a record with about 1.3 million views in 2017, according to officials, a trend for the fourth straight year.
For the first time, mobile device users topped 60 percent of the website traffic and continue to grow at a higher pace than residents searching the county website using a desktop computer.
http://www.pineandlakes.com/news/government-and-politics/4403230-crow-wing-county-board-website-sets-record-more-million-visits/
I regularly do customer feedback surveys for competitive analysis purposes (full disclosure: ServiceDock is a CEM platform for multi-location businesses). For the most part, I am a genuine customer of the business when I do them and try to think as such, while also making notes on the survey solution. Some of these surveys can be extremely tedious and drawn out, but the most frustrating experience I frequently encounter is when I’m told that there is no chance of a follow-up on my feedback.
The real irony here is that the goal of the exercise is to improve CX, but the process offers terrible CX.
https://customerthink.com/closing-the-feedback-loop-should-be-a-goal-of-great-cem/