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  1. Before we can sit back and celebrate the holidays, we’ve got one more teaser on our agenda for you all: the final post of our five-part introduction blog series: Unmasking Mopinion Raspberry (which will be launched this January!). In this teaser, we will shed some light on the Data Explorer and Chart Builder. These updates are guaranteed to give you a smooth and lucid user experience.
    http://mopinion.com/unmasking-mopinion-raspberry-data-explorer-chart-builder/
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  2. The rumors are true. The newest version of Mopinion’s software, known as Mopinion Raspberry, is set to go live in January 2020. With rigorous testing and refinement processes in full swing, we’d like to take these next few months to slowly introduce you to Mopinion Raspberry. In this five-part series, we will ‘unmask’ various new components of the software one by one; components that are guaranteed to give you a smooth and lucid user experience.
    http://mopinion.com/unmasking-mopinion-raspberry-the-navigation/
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  3. We’re just a month and a half out from launching Mopinion Raspberry, and it’s time for another sneak peek into the new user interface. In this five-part series, we will ‘unmask’ various new components of the software one by one; components that are guaranteed to give you a smooth and lucid user experience.
    http://mopinion.com/unmasking-mopinion-raspberry-feedback-form-builder/
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  4. Your homepage is some of the most important real estate on your entire website. While it’s true that many of your website visitors probably enter through landing pages or direct links to products or services, a huge number of them still come through the homepage. And, for many, this will be the first time they encounter your brand.
    https://www.forbes.com/sites/gabrielshaoolian/2017/09/15/use-these-5-tips-to-optimize-your-websites-homepage/#34781bb81c3f/
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  5. In 2006, Facebook was still a place for college students to connect. People poked each other, but there had yet to be a sheep thrown. There were no ads quietly targeting its users, and the fake news farms and talk of manipulation of voters was a long way off.
    https://www.irishtimes.com/business/technology/user-feedback-forces-facebook-to-address-criticism-1.3407551/
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  6. The best VoC programs are squarely focused on integrating all types of customer feedback related to the customer experience. The result is that VoC becomes the single source of truth for all experiential customer feedback. And a key part of making this happen is your VoC software platform.

    Every company that is serious about being customer-centric and listening to customers must invest in a VoC software platform that helps them collect customer feedback, quickly understand what it means, and act on it. It is an absolute must.
    https://www.peoplemetrics.com/blog/listen-or-die/03-voc-is-becoming-the-single-source-of-truth-for-all-customer-feedback-on-cx/
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  7. The McKinsey Global Institute, in conjunction with FCLT Global, recently released research stating that long-term-oriented companies perform better than those that focus on short-term results. While a laudable effort in principle, measuring a company’s tendency to make myopic operating and investing decisions is fiendishly complex. Getting the measurement right is central to providing convincing evidence on the debate over short-termism.
    https://hbr.org/2017/04/we-cant-study-short-termism-without-the-right-metrics/
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  8. Curious what the best practices are for gathering real time feedback from your online visitors? Perhaps you’re doing this already but struggle to manage the data and pick out important trends? If so, tune in to our upcoming webinar hosted by digital feedback specialist, Luke Price. In this webinar, we will focus on how financial institutions can gather and get the most out of their online customer feedback data.
    http://mopinion.com/webinar-how-financial-institutions-can-use-online-feedback/
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  9. It is not uncommon for small business owners to wear many different hats, and “web designer” tends to be one of the most common titles entrepreneurs are challenged to adopt. Technology plays such a large role in our lives today that any size business has to have a functioning website to remain relevant in their industry.
    https://axcessnews.com/business/breaking-business/website-design-tips-small-businesses_4390/
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  10. Your website is your always-on digital marketing and salesperson. Research shows that about 60% of the sales process is over before a prospect connects with your sales team. Why? Because prospects are researching online. They want to self-direct their education process. This makes having a well-designed, educational website a must.
    https://www.forbes.com/sites/forbesagencycouncil/2018/01/05/website-redesign-best-practices-for-2018/#25e110b03cbf/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.