Understanding consumer habits and how customers think and feel about your businesses can be key to success, but conducting paper or online surveys doesnt always yield the best results, (and how often do people actually take the time to fill those out anyway); a Toronto-based company is attempting to solve this problem by updating the world of customer feedback with its interactive chatbot.
Chatter Research says it can increase response rates by 800 per cent and gather more data about the customer experience using its artificial intelligence-powered chatbot. Its being recognized by the Information Technology Association of Canada as the Spark winner at the 2018 Ingenious Awards.
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