If youre running a website, you absolutely need SEO. Theres no way around it. Fail to optimise your websites content, and you will have no presence during Google searches. It doesnt take a genius to work out this is bad. Really bad.
After all, a successful website is reliant on Google to draw in new customers. Nobody will come across your site via luck. Instead, they will type in an enquiry relevant to your business, click on one of the first results to pop up on Google, and visit one of your competitors.
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