Tags: customer-base*

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  1. No matter your business, you likely have varying levels of engagement across your customer base. While some customers make the most of all your products and services, others might barely be scratching the surface.

    Recognizing your most engaged customers can help you build long-term relationships with these customers and set an example for others to fully embrace everything your products and services have to offer. And one of the key ways to improve relationships with top customers is through a customer advocacy program.
    https://www.inc.com/adam-robinson/3-ways-to-ensure-your-most-engaged-customers-feel-appreciated.html/
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  2. For every company, customer satisfaction should be one of the major objectives in their daily operations. It motivates customers to stick to your brand, buy from you and not your competitors.

    According to Vision Critical, customer service will be the key brand differentiator by 2020 instead of price or product. Right from the time human beings started doing businesses, companies have been trying to satisfy their customers in order to keep them loyal and increase their customer base. However, with new digital marketing tools, it’s now easier to satisfy your customers with better and faster service. And it’s cheaper too in the long term.

    What are the five important steps to take to improve customer satisfaction with digital leadership?
    https://www.entrepreneur.com/article/319462/
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