Mopinion has added a new feature to couple metadata, such as user info, app version (and more) with user feedback within your Mobile SDK! This new feature equips Mopinion users with deeper insights into how certain app users or customers (based on demographics, interests, location, etc.) experience their mobile app. With these insights, users can personalise and optimise the online customer journey for their customers, while simultaneously increasing customer satisfaction and loyalty.
https://mopinion.com/add-metadata-to-your-feedback-within-the-mobile-sdk/
One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics. According to Apptentive’s recent consumer survey, the majority of banks and credit unions offer mobile banking apps—and they are wildly popular. Specifically, 80% of respondents said their primary bank has a mobile app. Of those whose bank has a mobile app, 69% of respondents actively use their bank’s app, and 25% use their bank’s app daily.
https://www.business2community.com/mobile-apps/why-finance-app-success-depends-on-customer-feedback-02163819/
In a previous article, we introduced three different ways in which you can collect mobile feedback (in-app): Webviews, APIs and SDKs. We explained that each of these methods have their own strengths and weaknesses. From implementation requirements to technical know-how and from internet limitations to performance (once implemented), we just about covered it all. However, now we want to take an even closer look at one method in particular, which happens to be very much on the rise especially in the area of Analytics: mobile SDKs.
https://mopinion.com/mobile-app-feedback-surveys-sdk/
A product roadmap is essential for guiding the strategic direction of mobile app development. A roadmap is designed to communicate the “why” behind what you’re building. When you begin your development project, it’s important to remember that a roadmap is not set in stone; instead, it is made to accommodate change.
It’s a complicated process determining what aspects of your mobile app will be the most valuable for your user base. This article will break down how to identify the primary goal of your product and how to create a business strategy and a roadmap to achieve that goal.
http://customerthink.com/how-to-create-a-product-roadmap-for-mobile-app-success/
Mobile apps have become the bread and butter for many digital marketers. This is mostly credited to the fact that a quality mobile app has the potential to promote and grow your business tremendously. It can open new channels of revenue, introduce you to new marketing strategies (e.g. location tracking), give you the opportunity to provide more modern social media campaigns and of course, enable you to focus more on user experience. However, as the famous Rocky Balboa (yes, I’m a fan) puts it, ‘it ain’t all sunshines and rainbows’. Developing a successful mobile app can be a demanding task that requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple.
https://mopinion.com/easy-to-use-mobile-app-feedback-form-templates/
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