It can be so easy to find yourself drooling over the prospect bringing in new customers. Unfortunately, this can mean that current and previous customers are overlooked.
http://www.toprankblog.com/2015/07/customer-feedback-marketing/
In today’s Internet-driven world, customers have more power than ever.
If customers have a positive customer experience, they will share this experience with friends, family and connections, which in turn can lead to new business. All at zero cost. But what happens if you fail to provide a positive customer experience?
https://www.superoffice.com/blog/customer-complaints-good-for-business/
We’ve all experienced that person who’s talking on his cell phone in public, in a voice that’s way too loud — on the train, in a restaurant, or walking down the street, screaming into the mobile, oblivious to the effect he's having on the crowd nearby.
We rarely experience this with a land line phone. That’s because when we talk on a land line phone, “There’s a small percentage of our voice that’s fed back to us. It’s called "sidetone,” according to former Bell Labs scientist Dr. Steve Crandall. About 18 decibels of sound (the loudness of a whisper) comes back to us to give us an indication that our voice is being heard on the other side of the connection. When we have that feedback, we are less apt to make a spectacle of ourselves.
http://mashable.com/2010/06/20/feedback-filters-social-media/#siIC_vhwS8qi/
Don’t leave your customer feedback in the hands of Yelp users; actively seek it out and post it on your company’s website.
http://www.verticalresponse.com/blog/why-customer-feedback-can-profitable/
Without knowing the why behind your customers’ decisions, you can’t track and influence customer behavior on your website. That’s where website feedback comes in.
https://www.qualtrics.com/blog/why-website-feedback-matters-to-your-digital-experience/
Take a moment and imagine a product that is easy to use from the very beginning. Imagine you have no questions, there is no confusion. Every detail is clear. The product is completely user-friendly. This is the dream of every brand. But how can you achieve it? And once did, how can you improve it? Endless questions to get to the point. That's when customer feedback comes in.
https://blog.intellyo.com/research/why-you-shouldnt-underestimate-the-importance-of-customer-feedback/
Before going out to get feedback it is important to determine what it is you’d like to know. Are you seeking information on your existing products and services and how these are being used? Do you want to review the problems, challenges and opportunities that your customers face? Are you planning new product development?
https://brainmates.com.au/how-to/how-to-get-customer-feedback-and-input-quickly-and-easily/