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  1. User Experience (UX) is somewhat of an ambiguous term. After all, how do you determine what is good UX and what is bad UX? Where do ‘they’ draw the line? And how do you know if you’ve got things under control? Offering up a superior digital user experience is becoming increasingly important among businesses and customers alike – which means you’re going to need the answers to these questions if you want to succeed in achieving a good UX. A great way of learning more about the quality of the UX you provide is by testing and measuring it using User Experience Testing Tools.
    https://mopinion.com/5-types-user-experience-testing-tools/
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  2. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of tools in order to collect feedback from the user. But what type of feedback tool should you use, for which type of use?
    https://mopinion.com/5-different-types-of-user-feedback-tools/
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  3. An exit feedback form is an online tool used to reveal why visitors are leaving a website, especially at crucial moments. For example, when visitors abandon their activities in various ordering funnels or other conversion points on the website. This includes shopping cart abandonment, one of the most common among online visitors.
    https://mopinion.com/what-is-an-exit-feedback-form/
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  4. Is your business listening to the Voice of the Customer (VoC)? If not, you might want to start now – as it is becoming a top priority among most online businesses. This rise in popularity is owed to the fact that Voice of the Customer programs (and therefore Voice of the Customer tools) have recently become a critical element in customer experience initiatives.
    https://mopinion.com/28-voice-of-the-customer-voc-tools-an-overview-comparison/
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  5. The Mopinion Exit Feedback Solution will reveal why visitors leave your website at crucial moments.
    https://mopinion.com/mopinion-launches-exit-feedback-solution/
    Comments - Voting 1
  6. Dutch-based Customer-feedback specialist now offers bespoke services to UK businesses with new London office.
    https://mopinion.com/mopinion-launches-uk-operations/
    Comments - Voting 1
  7. When it comes to customer satisfaction, bad customer service is not a good thing – initially. However, the right company can take the critique they get from their bad customer service and turn it into a good thing.
    https://mopinion.com/what-can-you-learn-from-bad-customer-service/
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  8. Voice of the Customer helps financial sector regain trust and increase productivity
    https://mopinion.com/voice-of-the-customer-helps-financial-sector-regain-trust-and-increase-productivity/
    Comments - Voting 1
  9. Mopinion Launches Ground-breaking Online Customer Journeys Programme
    Unique online research software solution helps businesses capture and analyse online customer journeys in real-time to improve services and increase sales.
    https://mopinion.com/online-customer-journeys-programme/
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  10. A great many companies continue using market research institutes that collect data through extended surveys in order to evaluate their websites. Every quarter, a bulky power point presentation then puts forward the collected data and analyses mishaps and improvement actions.
    https://mopinion.com/without-real-time-insights-you-lose-customers/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.