Examining your customer’s sentiments towards your service is essential, especially if you wish to better understand and improve your customer’s experience with your services. If you’re looking to do so, the best way may be to simply ask them.
Here are various tips to gather quality customer feedback to improve the services you offer:
https://www.readitquik.com/articles/business-support-solutionsservices/9-ways-enterprises-can-improve-their-services-with-quality-customer-feedback/