eringilliam: small-business*

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  1. Most small business owners know they need to have a website, but many don't take full advantage of all the digital opportunities available to them. This puts them at a disadvantage to larger rivals that boast a robust digital presence well beyond a website.
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  2. Conducting surveys is a smart business practice that enables you keep your finger on the pulse of your organization. Surveys allow you to get critical feedback from the people who matter the most — your customers and employees.
    You can use this feedback to make better business decisions that will ultimately strengthen your relationship with your audience and boost your organization’s success and bottom line.

    These days you don’t even have to spend a whole lot on printing out paper questionnaires to distribute to survey takers. Whether you have plans to introduce a new line of products, expand your services, or organize a large event, an online survey offers a cost-effective and easy alternative to finding out whether your plans are viable.

    Implementing survey best practices at every stage will ensure that you design a survey that asks all the right questions. This is most crucial to getting concrete answers that you can act on.
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  3. More exposure, increased in sales, a bigger customer base and more employees… I think we can all agree that growth is the one thing all small businesses (or SMBs) strive for. However, with this growth also comes the need for better organisation skills and more streamlined processes within your business. This is where a CRM software becomes your best friend.
    Earlier this month, we came out with an overview of the best CRM software for Enterprise businesses. Now we want to focus on the smaller players. This article will zoom in on 15 of the best (and top-rated) CRM software intended for small businesses.
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  4. Positive online reviews from customers help small businesses stand out, and generally give business owners a feel good factor. But a recent survey released by online services marketplace, ServiceSeeking, reveals just how badly negative reviews sting.
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  5. In 1963, President John F. Kennedy made a lasting mark on the small business community by declaring the inaugural Small Business Week. Since that time, the yearly event recognizes the excellent work and important contributions of entrepreneurs and small business owners throughout the country. While this week is an excellent reminder of the past and current accomplishments of the small business community, Small Business Week also serves as an opportunity for savvy small businesses to build toward long-term success.

    With the tremendous influx of idea sharing and customer attention focused on small businesses during this important week, there’s a lot to be gained in terms of contributing to the overall success and growth of your business.
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Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.