Additionally, the website remains an important source for bringing in hot leads – those interested in making a hearing test appointment. To make it as easy as possible, customers can simply leave their phone number behind so that a representative can quickly call them back to schedule an appointment.
https://mopinion.com/customer-success-story-schoonenberg-hearing-specialist-focused-on-the-voice-of-the-customer/
In a research study carried out by Oracle, almost 55% of Millennials expressed that if the mobile app experience are poor, they would be less likely to use the products or services of that company. Additionally, due to a poor app experience, 39% would also be less likely to recommend a product or service. Lastly, 27% even said that a poor experience would adversely affect the image of a business.
https://mopinion.com/what-makes-good-mobile-app-user-experience/
One of the fastest growing companies in the digital customer experience space, Mopinion believes online customer feedback is a crucial ingredient to the success of digital-first companies.
https://mopinion.com/mopinion-will-showcase-leading-online-feedback-platform-marketing-week-live-event/
Meanwhile your web analytics and heatmaps are showing you what’s happening on your site. This is often the basic toolkit for webshops, which is logical, because it is important to know what your visitors are doing on your website. Unfortunately these tools don’t provide a complete understanding of the customer…
https://mopinion.com/5-ways-online-customer-feedback-can-optimise-your-webshop/
In this infographic, we take a closer look at the overall volumes of feedback per industry and how the private and public sectors compare as well as some other interesting figures.
https://mopinion.com/online-feedback-volumes-per-industry/
Unfortunately there are many instances in which online customer feedback “falls on deaf ears”. Just a mere 46% of consumers feel that their feedback is being used in a constructive way. And what’s interesting is almost 83% of consumers say they would be more loyal to a brand if they knew that brand would act on their feedback and make improvements.
https://mopinion.com/listening-to-the-voice-of-the-customer/
In this blog, we will examine the online customer journey within the travel industry – touching on key factors such as customer personas, the importance of mobile and how user feedback can enhance the journey.
https://mopinion.com/mapping-the-online-customer-journey-for-travel-companies/
More forward-thinking travel organisations are taking it one step further and setting themselves apart from the myriad of competitors out there and they’re doing this by way of personalised customer experiences – better known to travel marketers as ‘personalisation’.
https://mopinion.com/combining-customer-profiles-with-user-feedback/
This white paper, titled, “Improving travel websites and apps with user feedback” investigates the benefits of incorporating user feedback into the digital strategy of travel businesses, using various case studies, practical tips and more.
https://mopinion.com/white-paper-improving-travel-websites-and-apps-with-user-feedback/
As part of its online vision, TUI focuses on maintaining an enjoyable and meaningful customer experience. TUI.nl, in particular, is a channel that enables TUI customers to find the information that they’re looking for, get in touch with TUI representatives and ultimately book their next vacation. In other words, a very crucial and commonly used portal for bringing in and converting customers.
https://mopinion.com/customer-success-story-tui/
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