A common misconception among digital marketers is thinking that online user feedback and online reviews are one and the same. And we can’t exactly blame them. On the surface these two appear to be almost identical: both collect input (Voice of the Customer data) from online visitors and customers, both include user ratings or scores, both are used to build a loyal customer base, and so on. But the truth is, they serve two very different purposes….
https://mopinion.com/the-difference-between-online-user-feedback-and-online-reviews/
Know a good carpenter? Got a decent plumber? Used a speedy removal firm? We tend to rely on word-of-mouth to find reliable professionals, but what if your friends and associates don’t come up with the goods?
The increasingly popular route is to check out customer review websites. But how do you know which to trust?
http://www.dailymail.co.uk/property/article-5113841/Which-online-review-sites-REALLY-trust.html/
The last few months of 2017 saw much coverage in the legal press about the commitment of both the Solicitors Regulation Authority and the Legal Services Board to require firms to be more transparent with clients in relation to the costs of their services – particularly in areas such as conveyancing, wills and family law. To judge from the below-the-line comments on a number of articles, the proposals have met with a mixed reception among practitioners.
https://www.lawgazette.co.uk/practice-management/dealing-with-online-reviews/5064714.article/
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