tjeerdtraats: user-intelligence*

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  1. Starbucks uses China as a testing ground for its new website: What's improved, what's expected. Website Feedback News certified bookmark
    Starbucks released its brand new website solely for China on February 27th, a strong step forward in its “digital flywheel” strategy (Rewards + Payment + Personalization + Ordering). How well does it fare in terms of UX/UI and fulfilling the coffee giant’s aspirations?
    https://technode.com/2018/03/01/starbucks-uses-china-as-a-testing-ground-for-its-new-website-whats-improved-whats-expected/
    Tags: , , , , , , , by tjeerdtraats (2018-03-02)
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