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  1. It’s no secret: we are living in the Age Of Social Media. Today, there are over 2.34 billion people on social media. That’s over a third of the entire global population!

    What is more, progressive countries such as the US are using social media at a much higher rate. Studies report that 83% of all Americans own at least one social media account.
    https://sociable.co/social-media/optimize-social-media/
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  2. A high performing website is like having a 24/7 salesman. This sales rep works for you while you sleep, play, serve clients, spend time with family or work in the business -- every single hour and second of the day your site can be growing your business. If it's optimized, it's working like a well-trained salesman -- attracting leads, inviting potential clients to see your products, conversing with them, setting appointments and closing sales. It's a tireless worker that never sleeps, works all year round and serves as another pillar of your business success.
    https://www.entrepreneur.com/article/310455/
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  3. Is your webshop built using Lightspeed’s ecommerce software? Then we’ve got great news for you. All-in-one feedback analytics software Mopinion and ecommerce software provider & global leader in Point-of-Sale systems, Lightspeed have joined forces. The result? A new app integration in the Lightspeed app store which enables Lightspeed webshops to easily capture feedback from their online visitors using easy-to-install, customisable feedback forms. The webshops also have access to advanced reporting and analysis capabilities that will provide them with the insights they need to improve overall performance and the user experience of their webshop.
    https://mopinion.com/mopinion-software-lightspeed-app-store/
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  4. Expresso Fashion and Claudia Sträter are two well-known Dutch fashion brands with stores in the Netherlands, Belgium and Germany. Alongside their more traditional, brick-and-mortar shops, these labels are also sold online. This omni-channel strategy makes it possible for these two webshops to not only serve as sales channels but also platforms for inspiration. Visitors can get their inspiration online and then choose to do their shopping in the webshop or in-store. In other words, their online services are critical to the success of both on- and offline channels.
    https://mopinion.com/expresso-fashion-claudia-strater-customer-story/
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  5. Feedback Hub was introduced in Windows 10 which allowed users to give feedback directly to Microsoft. This app allowed users to express their opinions, report bugs and give suggestions on Windows 10. This app also allowed users to give feedback on any particular Windows 10 app. Right now, the app is baked into the OS, which helps Microsoft to easily obtain diagnostic information. But there were several requests for bringing Feedback Hub to the web.
    https://www.windowslatest.com/2018/03/18/microsoft-looking-for-reasons-bring-feedback-hub-web/
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  6. At Mopinion, we are proud to announce the release of a new mobile feedback SDK for companies collecting customer feedback in iOS and Android apps. This innovative solution will continue to provide marketers with an easy way of gathering powerful feedback within their native apps, only now with more customisation options, a wider range of targeting features based on in-app user behaviour and more advanced analysis capabilities.

    Developed in response to an increasing demand from the market, this new SDK provides mobile developers and mobile product managers with a flexible and easy-to-install solution for in-app feedback.
    https://mopinion.com/mopinion-releases-new-mobile-sdk-in-app-feedback/
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  7. User feedback is the key indicator of customer experience. Having access to the customer insights puts you as a marketer at a competitive advantage. In fact, user feedback will also enable you to prioritise and address issues that surface, putting you one step closer to reaching a profitable conclusion and closing the loop. That is why it’s important to have the right user feedback solution in place, depending on your needs and of course, budget. In this article we will zoom in on several free user feedback solutions that are great for digital marketers who are on a budget.
    https://mopinion.com/free-user-feedback-solutions-digital-marketers-budget/
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  8. The eCommerce industry has experienced a tremendous amount of growth in the past decade. This growth – in combination with a (still) relatively low market share – represents a huge opportunity for more innovative eCommerce companies looking to overtake their traditional counterparts.

    However, in order to latch on to the ‘growth train’, these same eCommerce companies (and therefore, eCommerce managers) are going to have to put their best foot forward. In other words, they’ll need to be sure that they are providing a first-rate online customer experience.
    https://www.digitaldoughnut.com/articles/2018/june/why-online-feedback-is-vital-for-ecommerce-manager/
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  9. It will come as a surprise to no one that Google uses AI to keep its Search results free from spam and links pointing to dangerous websites. AI is a powerful tool, but it can be more effective when it’s used in combination with human input. With that in mind, Google is asking for your help to keep its search results clean.
    https://www.forbes.com/sites/kevinmurnane/2018/06/09/google-wants-your-help-in-removing-garbage-from-its-search-results-heres-what-you-can-do/#23f7b50bfc16/
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  10. The customer experience is one of the most important factors in determining whether a first-time purchase becomes repeated, long-term business. That’s particularly true for B2B companies in the tech and energy spaces, where new, satisfied customers can go on to represent loyal and lucrative relationships.
    https://www.forbes.com/sites/forbestechcouncil/2018/02/22/how-to-quantify-and-utilize-customer-feedback/#58d910864cee/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.