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  1. A 360-degree customer journey is a set of ideas and methods meant to take you from vague promises of being “customer-centric” to a concrete process for measurably offering more value to customers. By better understanding individuals and groups of customers, you’ll find ways to make your products more useful and smooth out the buying process, building an engaged audience for your brand along the way.
    https://mopinion.com/360-degree-customer-journey/
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  2. What does it take to make a successful website? For most businesses and brands, it won’t happen quickly or easily. It will take time, effort, and resources. But that doesn’t mean you’ll need a huge budget to effectively compete.
    https://www.searchenginejournal.com/how-to-make-a-successful-website/257617/
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  3. Over the years, Zero-In has had a half-dozen versions of its website, and relaunching the site never seems to get any easier despite our attempts to learn lessons from each previous launch. In 2015 we set out to redesign our site once again with excitement, optimism, and confidence that prior web design blunders were a thing of the past. We conservatively planned to have the site up and running in less than six months. Spoiler alert... This project ended up taking nearly 18 months and cost 50% more than expected.
    https://www.forbes.com/sites/entrepreneursorganization/2018/03/01/the-cookbook-i-wish-we-had-before-we-redesigned-our-web-site/#7f69412f297d/
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  4. Google News has forever changed how readers keep up with the world around them. Previous generations of newsreaders first had to pick up a publication and then sort through, page by page, to find the headlines that captured their attention (oh, the tedium!). Never again. Today's newsies only need to visit Google News to behold an aggregated page of multiple sources that are grouped by topic and displayed in order of the reader's personal interests.
    https://www.forbes.com/sites/denispinsky/2018/01/11/google-news/#18dcced33d50/
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  5. There’s no arguing that Google still has a stranglehold on the state and future of search engine optimization (SEO). In addition to being the dominant competitor (with 63.4 percent of the market, and the next leading competitor at 22.8 percent), Google is a leading provider of software and tools to measure your site’s performance, including Google Analytics and Google Search Console (previously referred to as Webmaster Tools). When Google makes a significant change to anything, whether it’s its core search algorithm or one of its products, search marketers take notice.
    https://www.forbes.com/sites/jaysondemers/2018/01/10/what-the-new-google-search-console-means-for-search-marketers/#6a26caee771b/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.