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  1. Before we can sit back and celebrate the holidays, we’ve got one more teaser on our agenda for you all: the final post of our five-part introduction blog series: Unmasking Mopinion Raspberry (which will be launched this January!). In this teaser, we will shed some light on the Data Explorer and Chart Builder. These updates are guaranteed to give you a smooth and lucid user experience.
    http://mopinion.com/unmasking-mopinion-raspberry-data-explorer-chart-builder/
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  2. With over a billion websites in the world, are you doing what is required to separate your site from the pack? Online success is entirely possible, but it doesn’t happen overnight. In order to draw new and returning customers to your website, you must implement the proper functions and test those attributes to ensure their efficiency.

    As technology like eye tracking advances, you will have to do more to retain customers, but you don’t want to forget about the basics. Below, we cover the crucial components your site should have, as well as how to protect and test these features.
    http://bdtechtalks.com/2019/12/13/website-testing-optimization-seo/
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  3. SAN JOSE — In an effort to amplify their reach into San Jose communities, the city’s civilian police watchdog has launched a new website and text-messaging system to gather citizen feedback and take complaints.

    The move is a nod to the evolving modes of communication for younger residents less inclined to make a phone call or show up to the Office of the Independent Police Auditor (which just moved a block away from its previous location).
    http://mercurynews.com/2019/12/16/san-jose-police-auditor-revamps-online-presence-to-engage-residents/
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  4. WordPress is a highly versatile content management system when it comes to website designing and development. Statistically, around 75 million websites are running on WordPress web creation tool. The unique thing about this open source is a diversity of plugins. It offers over 53,000 plugins which gives myriad opportunities to augment the functionality of the website.
    https://www.calvindude.com/5-essential-wordpress-user-feedback-plugins-for-small-business-website/
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  5. Getting your customers to review your product is a powerful strategy that should never be ignored or underestimated. It really matters what people are saying about your business so you can use this opportunity to establish a strong reputation for your brand.

    Customer reviews are powerful pieces of social proof that convince your prospects to buy and look at you as someone they can trust.
    http://business2community.com/ecommerce/how-to-create-automation-for-product-reviews-to-retain-your-customers-02268887/
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  6. 80% of companies consider customer experience to be one of their most powerful competitive differentiators. In order to keep pace and be a disruptor in this digital customer experience battlefield, you should consider tapping into artificial intelligence. Machines and algorithms have become increasingly smart, to an extent that they can pick up the slack and speed up different business processes.

    In this guest post, Qeedle’s Michael Deane shares some of the most effective ways AI-based automation tools can help you wow your customers.
    https://mopinion.com/how-can-ai-based-automation-tools-improve-customer-experience/
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  7. How consumers interact with brands has evolved over past decades. Digital experiences are not native to “digital only” enterprises any longer. As enterprises adopt digital solutions, it is important for business leaders to understand the trends that are revolutionising how customers experience digital.
    http://businesstech.co.za/news/general/362156/top-5-digital-technology-trends-for-2020/
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  8. If you’re running a website, you absolutely need SEO. There’s no way around it. Fail to optimise your website’s content, and you will have no presence during Google searches. It doesn’t take a genius to work out this is bad. Really bad.

    After all, a successful website is reliant on Google to draw in new customers. Nobody will come across your site via luck. Instead, they will type in an enquiry relevant to your business, click on one of the first results to pop up on Google, and visit one of your competitors.
    http://aboutmanchester.co.uk/local-seo-5-tips-for-optimising-your-website/
    Tags: , , , by tjeerdtraats (2019-12-30)
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  9. In 2017, bots flooded the Federal Communications Commission's online public comments system with millions of fake missives in support of ending Net Neutrality. Two years later, an experiment by a college senior found that simple Artificial Intelligence tools make it easier than ever to fool humans and computers alike, distorting what is supposed to be a critical avenue of public feedback into another tool of manipulation.
    http://fcw.com/articles/2019/12/24/deepfake-comment-spam-johnson.aspx/
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  10. When you are running an online business, you need to make sure that you are offering the same level of customer service that your customers would receive in a store. You need to always be willing to help them out when making a purchase and be ready to deal with an issue if something goes wrong. Many online businesses struggle with this but there are some ways to make things easier.
    http://thebossmagazine.com/customer-service-online/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of Website Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.