It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey, with at least one section addressing the ultimate question of Net Promoter Score (NPS).
Assuming the results are positive, the company then proudly presents their board with the survey results compared to industry benchmarks and proceeds with the board meeting. “Let’s move on to how many new customers you acquired” is likely the next agenda item.
https://www.peoplemetrics.com/blog/saas-companies-implement-a-product-nps-program-in-5-simple-steps/
The best VoC programs are squarely focused on integrating all types of customer feedback related to the customer experience. The result is that VoC becomes the single source of truth for all experiential customer feedback. And a key part of making this happen is your VoC software platform.
Every company that is serious about being customer-centric and listening to customers must invest in a VoC software platform that helps them collect customer feedback, quickly understand what it means, and act on it. It is an absolute must.
https://www.peoplemetrics.com/blog/listen-or-die/03-voc-is-becoming-the-single-source-of-truth-for-all-customer-feedback-on-cx/
Your customer experience management (CEM) system is up and running. You are actively listening to your customers and have an impressive 20% survey response rate. You’re measuring NPS and CSAT, and real-time alerts are coming in. That’s great! All signs point to a successful Voice of Customer (VoC) program.
https://www.peoplemetrics.com/blog/are-you-there-company-its-me-your-customer/
Before you set your sites on slaying the competition with your amazing website redesign, you may want to consider a few things. Not every website is ready for a redesign. Neither is every business.
Instead of diving in and having wireframes and graphic mock-ups (or hifis) done and spending hundreds or thousands of dollars, stop and take time to develop more awareness.
Don’t launch a sinking ship…
http://business2community.com/web-design/15-signs-your-website-redesign-is-doomed-from-the-start-02273724/
Web designing and its understanding, user experience should be acknowledged. Users will remember their visit to a website even if they do not remember the salient features and main points of that web. And this makes it an even more critical position than knowing about the website thoroughly.
The layout, text, interactive elements, and graphics are the main points that not only provide the user with information. But it assists the visitor’s experience, and it serves to make it a memorable experience for the user and more likely to be shared on social media for further promotion. UX design is an active fragment of web work.
http://ventsmagazine.com/2019/12/03/everything-you-need-to-know-about-web-design-user-experience/
If you’re not already thinking about 2020 web design, the time is now. Already, web design trends for 2020 have started to emerge, and if you want to stay on-trend and engage site visitors, it’s crucial to pay attention.
But what is the future of web design in 2020? Will everything change? Well — not everything, but some specific 2020 web design trends are worth your attention.
http://webfx.com/blog/web-design/web-design-trends-for-2020/?ref=webdesignernews.com/
The holiday season is in full swing. And while most ecommerce businesses have been preparing for this for months already, we can’t help but notice that many of these same businesses are missing one important element in their strategies. Sure, they’ve optimised their mobile apps, set up various discounts and promotions to reel customers in, and updated their merchandising strategies…But what about the customers? How are they experiencing the holiday rush? Are there certain funnels in which they’re struggling?
https://mopinion.com/tis-the-season-for-customer-feedback-heres-why/
Starting a new design project is exciting. You’re putting your ideas and objectives out into the world for your designer to bring them to life. Things probably kick off awesomely, with you and the designer totally clicking, speaking the same language. You can’t wait to see the finished product…
https://www.business2community.com/strategy/how-to-give-design-feedback-that-actually-improves-your-website-or-graphic-design-project-6-simple-steps-02079991/
Over the years, Zero-In has had a half-dozen versions of its website, and relaunching the site never seems to get any easier despite our attempts to learn lessons from each previous launch. In 2015 we set out to redesign our site once again with excitement, optimism, and confidence that prior web design blunders were a thing of the past. We conservatively planned to have the site up and running in less than six months. Spoiler alert... This project ended up taking nearly 18 months and cost 50% more than expected.
https://www.forbes.com/sites/entrepreneursorganization/2018/03/01/the-cookbook-i-wish-we-had-before-we-redesigned-our-web-site/#7f69412f297d/
User personas are a challenging yet most important thing to understand when it comes to web designing. UX or user experience has been a debatable topic for quite long. While every app development company or UX designer has their own way or perception of user experience, there are some tested and fail-proof tips and ideas that will help you understand the user experience in a better way.
https://customerthink.com/understanding-the-user-experience-tips-and-tricks/
