What does it take to make a successful website? For most businesses and brands, it won’t happen quickly or easily. It will take time, effort, and resources. But that doesn’t mean you’ll need a huge budget to effectively compete.
https://www.searchenginejournal.com/how-to-make-a-successful-website/257617/
The customer experience is one of the most important factors in determining whether a first-time purchase becomes repeated, long-term business. That’s particularly true for B2B companies in the tech and energy spaces, where new, satisfied customers can go on to represent loyal and lucrative relationships.
https://www.forbes.com/sites/forbestechcouncil/2018/02/22/how-to-quantify-and-utilize-customer-feedback/#58d910864cee/
It will come as a surprise to no one that Google uses AI to keep its Search results free from spam and links pointing to dangerous websites. AI is a powerful tool, but it can be more effective when it’s used in combination with human input. With that in mind, Google is asking for your help to keep its search results clean.
https://www.forbes.com/sites/kevinmurnane/2018/06/09/google-wants-your-help-in-removing-garbage-from-its-search-results-heres-what-you-can-do/#23f7b50bfc16/
Expresso Fashion and Claudia Sträter are two well-known Dutch fashion brands with stores in the Netherlands, Belgium and Germany. Alongside their more traditional, brick-and-mortar shops, these labels are also sold online. This omni-channel strategy makes it possible for these two webshops to not only serve as sales channels but also platforms for inspiration. Visitors can get their inspiration online and then choose to do their shopping in the webshop or in-store. In other words, their online services are critical to the success of both on- and offline channels.
https://mopinion.com/expresso-fashion-claudia-strater-customer-story/
A common misconception among digital marketers is thinking that online user feedback and online reviews are one and the same. And we can’t exactly blame them. On the surface these two appear to be almost identical: both collect input (Voice of the Customer data) from online visitors and customers, both include user ratings or scores, both are used to build a loyal customer base, and so on. But the truth is, they serve two very different purposes….
https://mopinion.com/the-difference-between-online-user-feedback-and-online-reviews/
Feedback Hub was introduced in Windows 10 which allowed users to give feedback directly to Microsoft. This app allowed users to express their opinions, report bugs and give suggestions on Windows 10. This app also allowed users to give feedback on any particular Windows 10 app. Right now, the app is baked into the OS, which helps Microsoft to easily obtain diagnostic information. But there were several requests for bringing Feedback Hub to the web.
https://www.windowslatest.com/2018/03/18/microsoft-looking-for-reasons-bring-feedback-hub-web/
A high performing website is like having a 24/7 salesman. This sales rep works for you while you sleep, play, serve clients, spend time with family or work in the business -- every single hour and second of the day your site can be growing your business. If it's optimized, it's working like a well-trained salesman -- attracting leads, inviting potential clients to see your products, conversing with them, setting appointments and closing sales. It's a tireless worker that never sleeps, works all year round and serves as another pillar of your business success.
https://www.entrepreneur.com/article/310455/
It’s no secret: we are living in the Age Of Social Media. Today, there are over 2.34 billion people on social media. That’s over a third of the entire global population!
What is more, progressive countries such as the US are using social media at a much higher rate. Studies report that 83% of all Americans own at least one social media account.
https://sociable.co/social-media/optimize-social-media/
The McKinsey Global Institute, in conjunction with FCLT Global, recently released research stating that long-term-oriented companies perform better than those that focus on short-term results. While a laudable effort in principle, measuring a company’s tendency to make myopic operating and investing decisions is fiendishly complex. Getting the measurement right is central to providing convincing evidence on the debate over short-termism.
https://hbr.org/2017/04/we-cant-study-short-termism-without-the-right-metrics/
Over the past few years, more people have turned to online shopping instead of brick-and-mortar stores because of convenience. In 2017, eCommerce businesses accounted for 9.1 percent of US retail sales during the fourth quarter, higher than the 8.2 percent share f the previous year.
https://www.webpronews.com/5-ways-artificial-intelligence-benefits-ecommerce-businesses/
