It seems like every company out there these days is focused on improving the customer experience. In today’s world where experiences are compared across industries, it is truly one of the only ways to remain relevant with audiences.
For this reason, 72% of companies have made CX innovations their top priority and 63% have pursued technological investments to make it happen.
https://www.brandwatch.com/blog/improve-customer-feedback/
Serving over six million visitors each week, Dutch retail HEMA is expanding rapidly. HEMA now has stores in nine different countries including the Netherlands, Belgium, Luxembourg, Germany, France, the United Kingdom, Spain, Austria and soon in the United Arab Emirates. This tremendous growth certainly presents its challenges when it comes maintaining a smooth online customer experience – but it also represents an exciting digital undertaking for the Dutch company.
https://mopinion.com/customer-success-story-hema/
Customers are the most important cog in your business. Without them, you don’t have a business. But, despite all the tools we have today to create emotion-rich experiences for buyers, many marketers still struggle to understand their customers and what they really want. This just doesn’t cut it any more, particularly when consumers are actively seeking out connections with the brands they purchase from rather than one-off buying frenzies.
https://mopinion.com/4-steps-successful-customer-obsessed-marketing-strategy/
Would you like to gather real time feedback from your online visitors as they shop? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by special guests Stephan Brandenburg & Iris Rabenberg of major retail company, De Bijenkorf (part of Selfridges Group). These two will share some interesting details of how they gather and get the most out of their online customer feedback data.
https://mopinion.com/webinar-how-selfridges-group-utilises-online-customer-feedback/
'Customer feedback is one of the best tools available for a business to grow. Not only does it help a business understand where it needs to improve to keep customers happy, but good feedback can influence a potential customer's purchase decision.
Despite this, many businesses don't have a proactive feedback gathering process. For some, it's because they are unsure how to manage this process without annoying customers. For others, it's fear that the feedback will be negative and difficult to fix! (If this is the case, read our blog on how to respond to feedback here.)
If you're not sure how you could be gathering feedback to start with, we've provided a few simple ways you can get your customers engaged below.'
https://www.vanguard86.com/blog/where-and-how-should-i-be-using-customer-feedback/
'Anyone who owns or runs an eCommerce site, whether large or small, knows the importance of customer feedback. Equally well-known is the difficulty involved in generating quality customer feedback.
As the saying goes, “For every customer who bothers to complain, 20 other customers remain silent.”
Unless the experience is really bad, customers usually don’t bother to share feedback about an experience that didn’t meet their expectations. Instead, they decide never to do business with the service provider again. That’s a high price to pay for lost feedback.
In this article, we’ll look at some very effective ways of getting quality (and consistent) customer feedback.'
https://www.optimonk.com/blog/15-ways-e-commerce-websites-get-customer-feedback/
Customers have endless options when it comes to choosing new brands and services, which means their expectations are high. Immediacy, personalization, responsiveness, and product quality are a handful of the primary reasons customers will choose to be loyal to one brand over another.
But one major component holds the key to earning and solidifying customer loyalty: correctly leveraging customer feedback.
Here are six tactics to help strengthen your customer loyalty through feedback.
https://www.business2community.com/loyalty-marketing/6-steps-to-stronger-customer-loyalty-02124786/
With online reviews and recommendations becoming more popular, buying decisions are being greatly impacted. Having a customer-centric approach to business is more important now than ever. To be the best, you must have the best customer service. But what does being “customer-centric” actually mean? The American Marketing Association says there are seven pillars of a customer-centric business model, so let’s unpack them.
https://www.forbes.com/sites/forbesagencycouncil/2018/09/25/how-a-customer-centric-approach-will-help-you-win-in-business/#4bc919982ee5/
Customer feedback software company Mopinion has created Survey Marketplace, its library of online survey templates.
The templates cover eight categories of surveys – including loyalty and user experience-related survey templates – to give businesses and individuals the resources to create and run surveys on their websites and mobile apps.
Kees Wolters, co-founder & managing partner at Mopinion said: “You’d be surprised how difficult it can be to come up with an effective strategy for using online surveys. That is why we’ve created the Survey Marketplace. It is a great resource for those who need a bit of direction in creating their own feedback surveys.”
https://www.research-live.com/article/news/mopinion-launches-online-survey-marketplace/id/5044142/
Customer feedback is crucial to running a successful business. From improving your customer experience to perfecting your services or products, customer feedback will tell you most things you need to know to grow your business.
However, gathering quality customer feedback isn't always easy. Business News Daily talked to business owners about how they gather feedback. Here are five tips.
https://www.businessnewsdaily.com/11074-easy-ways-to-gather-customer-feedback.html/
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