A high performing website is like having a 24/7 salesman. This sales rep works for you while you sleep, play, serve clients, spend time with family or work in the business -- every single hour and second of the day your site can be growing your business. If it's optimized, it's working like a well-trained salesman -- attracting leads, inviting potential clients to see your products, conversing with them, setting appointments and closing sales. It's a tireless worker that never sleeps, works all year round and serves as another pillar of your business success.
https://www.entrepreneur.com/article/310455/
Everyone knows diamonds are a girl’s best friend, but what many don’t know is that artificial intelligence will soon become every brand’s best friend – especially in today’s digitized world of ecommerce, where personalization and website optimization can make or break online retail revenue. It’s no secret that the future of retail lies in ecommerce. Forrester has predicted that online sales will reach $523 billion by 2020 in the U.S. And, according to a joint survey conducted by Square and Big Commerce, 67% of millennials and 56% of Gen X-ers prefer to search and purchase on ecommerce sites rather than in-store. With these statistics on hand, and the glaring reality of expensive brick-and-mortar stores shutting down by the dozens, brands are beginning to leverage AI-backed solutions to help them win in the ecommerce game.
https://www.whichplm.com/ai-every-brands-best-friend/
Building a learnable website is much tougher than it sounds. The goal should be a clear user experience that visitors can quickly pick up and understand.
Mobile app designers can solve this through onboarding which helps users learn the interface. But websites can’t always offer lengthy tutorials.
Let’s take a look at learnability and see how you can apply these techniques to your websites. Most visitors know how to browse the web so it’s not really about making interfaces that people learn, but rather just following conventions so they’re comfortable using your site.
https://designmodo.com/learnable-web-design/
Did you know that 53% of visitors will abandon your website if it takes more than 3 seconds to load? And did you know that almost ‘40% of users will stop engaging if they find the content or layout of a website shabby and tatty’. While these small blunders may seem trivial, they mustn’t be overlooked as they are very well capable of killing your conversion and retention rates. The question is, how can you optimise your website in a way that completely eliminates these errors. Well, the truth is you can’t. No one can. But you can certainly make improvements! Let me introduce you to website optimisation services.
http://mopinion.com/best-website-optimisation-services/
Businesses nowadays are becoming increasingly more customer-centric on their digital channels, and for a good reason too. Studies show that companies that put their customers at the core of their business are nearly 60% more profitable than those that don’t. So what are these companies doing to achieve this success exactly? Many of them are ‘passing the mic’ to their customers. In other words, giving their customers a voice through customer feedback software such as Medallia for Digital.
https://mopinion.com/best-alternatives-medallia-digital/
Marketing is a cornerstone of the business world, regardless of industry, and whether you succeed or become another statistic depends on how successful your marketing efforts are. This includes advertising, social media, website optimization, public relations, and of course, crafting the perfect content marketing plan because as we all know, content is king. In other words, marketing is at the heart of your business.
https://irishtechnews.ie/the-importance-of-crafting-a-marketing-plan-for-your-new-business/
Every business owner should know a few simple SEO tips that they can use to increase their search engine ranking. Often business people hire an (overpriced) consultant.
Search engine optimization is important for any person those want to increase their ranking with the search engines. So it is very important for everyone to know a basic understanding of how SEO works and why.
https://www.fabnewz.com/2018/01/17/seo-tips-increase-website-traffic/
With over a billion websites in the world, are you doing what is required to separate your site from the pack? Online success is entirely possible, but it doesn’t happen overnight. In order to draw new and returning customers to your website, you must implement the proper functions and test those attributes to ensure their efficiency.
As technology like eye tracking advances, you will have to do more to retain customers, but you don’t want to forget about the basics. Below, we cover the crucial components your site should have, as well as how to protect and test these features.
http://bdtechtalks.com/2019/12/13/website-testing-optimization-seo/
80% of companies consider customer experience to be one of their most powerful competitive differentiators. In order to keep pace and be a disruptor in this digital customer experience battlefield, you should consider tapping into artificial intelligence. Machines and algorithms have become increasingly smart, to an extent that they can pick up the slack and speed up different business processes.
In this guest post, Qeedle’s Michael Deane shares some of the most effective ways AI-based automation tools can help you wow your customers.
https://mopinion.com/how-can-ai-based-automation-tools-improve-customer-experience/
Website performance is an important but sometimes overlooked component of a website’s ability to attract and convert traffic. This makes sense especially at the age of e-commerce and online payments, through multiple channels such as mobile and web, where every second counts.
http://www.cxotoday.com/story/heres-why-web-performance-market-will-keep-growing/
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