Shep Hyken knows a thing or two about customer experience. He needs no introduction in industry wide circles, but in case you’re not familiar with his name: Shep is an award-winning customer service and customer experience speaker, a New York Times and Wall Street Journal best-selling author, A.K.A the Chief Amazement Officer of Shepard Presentations.
We talked to Shep as we were intrigued by his story and what we can learn from his vast experience in the industry.
https://customerthink.com/10-insider-customer-experience-tips-according-to-shep-hyken/
There’s a famous book called “Don’t Sweat the Small Stuff” that teaches people how focusing on the little things in life is a recipe for unhappiness.
But for companies seeking to create the best customer experiences in their industry, sweating the small stuff and focusing on details can help them create a better customer experience.
https://www.forbes.com/sites/shephyken/2018/04/22/to-create-a-great-customer-experience-sweat-the-small-stuff/#c244d647f0f6/
While the internet has opened up new markets for businesses around the world, it has also allowed competition from companies globally. In the 21st century, many companies are facing hordes of competition in almost every market.
This level of competition has increasingly led companies to research for new ways to get customers while retaining their existing customer base as well. Customers, being more informed than ever due to technology, now expect a certain level of customer service at all times. They assume that your team will have an up to date CRM system and that you will have the tools in place to not only respond to their concerns quickly but also address their issues.
https://www.comm100.com/blog/measure-customer-experience.html/
The concept of ‘consumer experience’ has been such a hot topic of conversation for so long, you’d think that every brand is prioritizing customer-centricity and succeeding by delivering superior experiences.
But you’d be wrong.
In today’s shopping climate, retailers and brand leaders seem to understand that putting customers first is the only way to thrive — but they don’t always act like it. In a new research report, Consumer Experience in the Retail Renaissance, we surveyed more than 550 traditional retail, pure play, consumer goods, and branded manufacturing leaders about their approach to consumer experience.
Our report found that most brand leaders pay lip service to consumer experience, but not due attention. Download the full report for more details and data.
These findings may be a bit surprising given the near complete power shift from brands to consumers. A few proof points:
https://www.salesforce.com/blog/2018/04/customer-experience-underdelivered.html/
In digital environments, it’s fairly simple to gauge customer attitudes—at least in part—based on the behavior of those customers. If they come back to the website over and over, they are very satisfied with what they find there, they are gluttons for punishment, or they are your Mom.
Email provides its own built-in success metrics in the form of open rates, click-through rates, unsubscribe rates, and the rest.
Online forms have conversion rates to infer similar achievements.
http://www.convinceandconvert.com/baer-facts/easy-feedback-mechanisms-are-key-to-customer-experience-optimization/
User personas are a challenging yet most important thing to understand when it comes to web designing. UX or user experience has been a debatable topic for quite long. While every app development company or UX designer has their own way or perception of user experience, there are some tested and fail-proof tips and ideas that will help you understand the user experience in a better way.
https://customerthink.com/understanding-the-user-experience-tips-and-tricks/
When you embark on your entrepreneurial journey, it’s sometimes hard to tell if you are on the right track, especially if you are launching an original product or service and you have no reference to compare your work to.
Should you keep investing money even if customers’ response is slow? Should you try something new? These could all seem like hard decisions to take. Think of it as if you are in a dark place, and there is no light at the end of the tunnel.
https://www.thenational.ae/business/economy/how-to-tell-if-your-new-business-is-on-the-path-to-success-or-failure-1.707595/
Voice of the Customer (VoC) software is intended to capture the opinions and preferences of online customers, analyse those insights, and supply businesses with the means to create meaningful changes in digital customer experience (CX). As priorities are continuously being placed on CX initiatives, it’s safe to say that these kinds of software aren’t going anywhere anytime soon. Not to mention, having a VoC programme in place has become increasingly more popular and essential, especially as more and more businesses (nearly 72% to be precise) continue to place CX as their top priority. So how do you know which type of VoC software is right for your business?
https://mopinion.com/alternatives-competitors-of-opinionlab/
Improvements in technology drive innovation in many fields, and there are few arenas where these efforts are as visible as in the customer experience. The emerging tools and techniques for customer teams provide new, insightful avenues for interaction, but are still grounded in the concept of tying a brand to a positive, happy experience.
Customers notice details, either when they are particularly good or particularly bad, so it is always in a company’s best interest to make sure they are innovating in the right way. Here are seven ways technology will aid companies in creating — and taking advantage of — compelling experiences for their customers in 2018:
https://customerthink.com/7-ways-tech-will-change-the-customer-experience-in-2018/
Online ratings and reviews can offer valuable insights into what customers are really thinking. But what happens when that feedback isn’t the whole story?
http://multichannelmerchant.com/blog/giving-voice-silent-majority-boosts-the-customer-experience/
