I once robbed an entire organization. An office filled with people. Robbed by me. Their leader.
Every year, our small organization conducts 360-feedback surveys and employee engagement surveys. The results improve the leadership and culture that keep us lean, innovative and high-performing. Whether to make the surveys anonymous is a perennial conversation. Each time we traverse the idea of anonymity, one of my mental floorboard creaks, but I’ve never quite pinpointed why.
https://www.forbes.com/sites/groupthink/2017/09/21/6-ways-anonymous-feedback-robs-your-team-blind-and-what-to-do-about-it/#34d7bd4a5ffd/
Committing to specific digital tactics can be difficult for marketers.
There are so many different approaches that it can be tempting to continually swipe left in search of something better.
Every digital marketer who wants to improve the effectiveness and efficiency of their efforts should learn to love these seven key tactics:
https://www.prdaily.com/mediarelations/Articles/24058.aspx/
Effective design collaboration is one of the keys to success in most of the industries. A mindblowing 97% of employees and executives surveyed believe that lack of alignment within a team directly impacts the outcome of a task or project.
https://www.forbes.com/sites/tomaslaurinavicius/2016/02/24/design-collaboration/#1eb901a1280a/
Improvements in technology drive innovation in many fields, and there are few arenas where these efforts are as visible as in the customer experience. The emerging tools and techniques for customer teams provide new, insightful avenues for interaction, but are still grounded in the concept of tying a brand to a positive, happy experience.
Customers notice details, either when they are particularly good or particularly bad, so it is always in a company’s best interest to make sure they are innovating in the right way. Here are seven ways technology will aid companies in creating — and taking advantage of — compelling experiences for their customers in 2018:
https://customerthink.com/7-ways-tech-will-change-the-customer-experience-in-2018/
What is the point of a website? Depending on who you ask you will get a plethora of answers. Some websites are designed to help you show up in google, others are there for credibility purposes, some are to sell products and services directly from the website. No matter what your answer is, in the end, they all come down to one thing. Selling! The world runs on the all mighty dollar, and the ability to sell is critical to all efforts of your business.
https://smallbiztrends.com/2017/04/sell-services-online.html/
Are your customers happy?
If you don’t know for sure, guessing is not the next best thing. According to a 2017 study by the folks at American Express, a person from the U.S. is going to tell an average of 15 people about a bad customer service experience.
Even worse, research by thinkJar’s CEO, Esteban Kolsky, found that only 1 out of 26 unhappy customers complain. The rest will just leave..
http://optinmonster.com/best-ways-to-collect-customer-feedback/
With the influx of mobile apps across the industry, competition is high. This means organisations must continuously optimise their mobile app(s), stay innovative and listen to what they’re customers are saying. And this is where in-app feedback plays an important role.
http://mopinion.com/guide-in-app-feedback-financial-institutions/
n global information and communication industry one of the significant trend is shifting of internet services from computers to mobile devices. As the penetration of smart phone is increasing exponentially, most of the companies around the world is focusing to deliver their services with enhanced user experience over the mobile platforms. User experience (also UX) is all about how convenient a person feels while interacting with a system, this system could be a utilization of hardware, web application or a software.
https://www.lanews.org/advanced-mobile-ux-design-services-market-expected-to-witness-a-sustainable-growth-over-2025/
Today, many companies market to broad segments because it's more efficient than one-to-one outreach. But each consumer has specific needs and wants. AI promises to fix this.
http://searchcrm.techtarget.com/feature/AI-in-retail-delivers-next-generation-online-personalization/
We are proud to announce that one of the largest supermarket chains in the Netherlands, Albert Heijn, now uses Mopinion’s feedback software on their website (AH.nl). Albert Heijn – also referred to as the AH or ‘Appie’, as the Dutch like to call it – jump-started its online feedback programme in June of last year (2017). Since then, they have employed various feedback forms across their website with the aim to extract valuable insights into the online shopper journey.
https://mopinion.com/albert-heijn-caters-to-online-shoppers-with-customer-feedback/
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